Albinism and its peculiar beauty has aroused my fascination for some years now. Since 2009, I have been researching the universe of albinos and trying to bring them before the camera, creating
a new situation for those who have always been regarded as outcasts. I chose a studio portrait arrangement with costumes, hair, makeup and backgrounds to make them feel valued and appreciated. This attention caused them discomfort in the beginning, alienation, and then a sense of pride. My great challenge in capturing the essence of this work was to register this spectrum of ambivalent emotions.
The project was included in the Pirelli/MASP collection (Sao Paulo Museum of Art) and was the winner of major awards for photography and art in Brazil. At the end of 2014, this project will be published as a book.

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About the Artist
Gustavo Lacerda [Brazil, b. 1970] studied Journalism at Universidad Federal de Minas Gerais, in Brazil. He has been living and working in Sao Paulo city since 2000.
Lacerda has received many accolades, including the Fundação Conrado Wessel Prize, Brazil from 2005-2007 & 2011; the D&AD Global Awards, London (2004); and the Porto Seguro Photography Prize, Brazil (2010).
His works have exhibited widely, including “Albinos”, Catherine Edelman Gallery at Chicago (2013/2014); “Photoquai Biennale des Images du Monde”, Musée du Quai Branly at Paris (2013); “13 Brazilian Photographers”, Photon Gallery at Slovenia (2013);
“Extremes”- Europalia International Arts Festival, Palais des Beaux-Arts at Bruxelas (2011); “Olhares de fora”, Impar Gallery at Sao Paulo (2010); “18a Pirelli/MASP Photography Collection” – Sao Paulo Museum of Art (MASP) at Sao Paulo (2010); and “Porto Seguro Photography Exhibition”– Porto Seguro Cutural Space at Sao Paulo (2010), amongst others.